Innovation can completely change the business model of an organization, which must be able to adapt proactively.
During a conversation with Gonzalo Martín-Villa, he will explain how this new technological revolution can be an opportunity and at the same time a threat to businesses´ survival depending on how corporate decisions are taken to become innovative.
As Chief Innovation Officer at Telefónica he will explain how the company decided to “surf the tsunami of digital disruption” instead of “drowning” in its brutal waves through his leading role in the group’s different innovation verticals: Open Innovation, Core Innovation and Innovation Investments.
The importance of implementing an innovative corporate culture is crucial to businesses and it´s “everyone’s business” (Departments and professionals).
Gonzalo will also share his experience with Telefónica´s Internal Audit Department and their important role providing assurance on innovative projects.
Chief Innovation Officer